Articles on self-publishing and self-promotion

• The whole experience matters

  "...by having control of the total experience of how your work gets in the hands of your readers, you form a deeper connection with them and create a story for your story."

• How Indie Aisle works

  "Getting your promo page setup to start selling is super simple."

• eBook Codes

  "An ebook code is a single-use, secure code that represents a copy of your ebook."

• New kind of ebook reading experience

  "One thing that makes Indie Aisle unique is the reading experience. It's designed to make it easy for your readers to start reading right away and give them options for reading the way they are most comfortable with."

• The state of Indie Aisle

  "When I originally came up with Indie Aisle over four years ago, it's original goal was to make it easy for independent authors to publish their books digitally online."

• What makes a good ebook

  "Besides a great story of course, what's involved in producing a good ebook? Here's what I think the right components are and how we built Indie Aisle around them."

• Independent authors and their fans in an expanding ebook market

  "The ebook market is expanding. How can indie authors continue to adapt? And what happens to fans of their work with all the devices available?"

• Why ebooks took so long

  "ebooks are becoming more common today, quickly turning into a new standard for reading books. It's pretty interesting how long the idea of an ebook has actually been around, since even before the mainstream Internet."

• Persistence and consistency, tips from pro self-published authors

  "The overall theme that stuck out during the panel is that the only way to make a living as an author is to be consistent in your work and persistent in your efforts."

• Of control and ownership

  "Self-publishing or traditional publishing is not a goal. The goal is to get a great story out to the world."

• The publishing empire of one

  "There's no doubt ebooks are changing the way we enjoy our books, so of course publishing, the process by which an author gets their work to their readers, is completely changing as well."

• Indie creators taking over Phoenix Comicon 2011

  "Indie Aisle attended it’s first convention this past weekend, the Phoenix Comicon."

• Find an audience, one person at a time

  "We've all heard about viral videos that spread online. The concept of being viral is just passing on something from one person to the next, branching out to a potentially large audience."

• Reading books as an experience

  "Since the beginning of the internet, studies have shown that people are reading more than ever."

• Being indie means figuring out your own process

  "As we all know being a successful writer means more than just writing. People have to also be made aware of your work."

• State of publishing in an interactive world

  "I attended this year's South by Southwest Interactive and was surprised to find quite a few panels about publishing content online from people who have done it successfully."

• iPad and the trend towards reading digitally

  "...devices like the Kindle and the iPad make ereading more accessible for people in a similar way that the iPod made downloadable music more accessible to a wider audience."

• Introducing Indie Aisle

  "I originally had the idea for Indie Aisle when I noticed that there were people I knew who wanted to do something creative from starting a band to having their own online comic, but didn't know how to get their work seen by other people."